Insights

Notes on making products visible.

Practical thinking about CGI production, digital twins and the decisions behind effective product experiences. Written by the people who make them.

High-end product imagery created by Zixelise
Production · Oct 17, 2024

How to choose the perfect CGI supplier

A practical framework for finding a visualization partner who can deliver quality, consistency and scale.

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Interactive product configurator preview
Configurators · Oct 16, 2024

Do you need a 3D product configurator?

How to decide between static imagery, image-based configuration and real-time 3D.

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